DI supported a global motorbike company in Southeast Asia
A global motorbike manufacturer observed a shift in consumer behavior as motorbike markets in Vietnam, Thailand, and Indonesia matured and became commoditized.
DI supported a global transportation company in Vietnam
• Client: a global transportation company
• Country: Vietnam
• Industry: Logistics
Background:
A leading Japanese transportation company explored prospective business development and capital investment opportunities in Vietnam, targeting both B2B and B2C transportation segments. The B2B segment focused on traditional services for domestic manufacturing, distribution, and retail activities, while the B2C segment concentrated on the rapidly growing e-commerce market. The client sought a comprehensive analysis of market size, competition, and potential growth to guide their business planning and M&A strategy, emphasizing greenfield opportunities and strategic investments.
Support Overview:
DI provided end-to-end management consulting services to equip the client with a strategic framework for expansion in Vietnam’s transportation market. The engagement began with a detailed analysis of both B2B and B2C segments, leveraging proprietary quantitative tools to measure market size and competition levels in each domain. For the B2B sector, DI assessed demand patterns linked to manufacturing, distribution, and retail, while the B2C focus involved understanding the dynamics of e-commerce-driven transportation needs.
To support the client’s investment decisions, DI developed a growth simulation for a new greenfield business, benchmarking its potential performance against established competitors. This scenario analysis helped identify competitive positioning and performance gaps. Additionally, DI formulated a clear M&A strategy, presenting an investment thesis with projections for market size and growth, aligning with the client’s goals for market entry and expansion. The insights provided enabled the client to approach Vietnam’s transportation sector with a clear roadmap for both organic growth and strategic acquisitions.
Image: excerpt from DI’s analysis of B2B and B2C business segments
Image: excerpt from DI’s growth simulation analysis to help form M&A strategy
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